Tips To Engage And Retain The Best Candidates In The Recruitment Process

Recruitment Consulting Venn Diagram
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The role of a Human Resources (HR) professional can vary depending on the organization and the specific job title. From identifying the most suitable of candidates to hiring the best ones for the organization, the role of the HR vertical is varied. However, in general, the primary responsibility of an HR professional is to manage the human capital of an organization.

When it comes to recruitment of workforce, the Talent Acquisition team is responsible for identifying the requirements, sourcing profiles, screening resumes and applications for relevance, interviewing potential candidates, coordinating with the business, and making job offers for the right fit. From the employer’s point of view, one of the biggest challenges during this selection phase is to retain the interest of the candidate who will also be scouting for competitive offers by several other potential employers. That said, engaging and retaining the best of candidates during the recruitment process is a key responsibility of Talent Acquisition team.

Craft a compelling job description: Start by creating an engaging job description that accurately reflects the role and the company culture. Make sure the job description highlights the unique benefits of working at your company and what sets it apart from the competition. Additionally, streamline the application process. Make the application process as seamless as possible. Ensure that the application form is user-friendly, easy to navigate and takes a reasonable amount of time to complete.

Communication – The golden rule: Frequently communicating and engaging with a candidate reflects the interest of an organization in hiring. Keep the candidate informed about the recruitment process, respond to their questions and concerns in a timely manner, and provide them with feedback throughout the process. Responding to candidates on time and sharing feedback, positive or negative, will go a long way in retaining and engaging candidates. As a candidate, response from the employer is crucial and builds trust towards the organization. During the process of evaluation, it is ideal if frequent mails and messages are sent from the employer, making the candidate feel valued. Additionally, a quick orientation prior to onboarding will help a candidate know more about the company, their fellow teammates, preparing them for the days ahead.

Transparent communication about the work culture at the organisation: Build a strong employer brand to attract and retain top talent. Showcase your company culture, values, and mission in your communication with candidates. Workspace culture is synonymous to a company’s personality and image in the market. In fact, the culture of an organization is equally or more important for a candidate than the role in itself. Candidates are curious to know about the company’s values, security, perks, and benefits. Giving them access to this information will help build interest towards the organisation. Additionally, candidates also have the potential to be the brand ambassadors of the organization.

That said, it is crucial to understand the psychology of a candidate. Screening of candidates is a necessary step to recognize their belief, behavior and values, in order to have a cohesive and productive relationship between the employee and employer.

Training programs for the recruiting team: The hiring managers and recruiters who are essentially the first point of contact for candidates should be well trained to recognize talent, and have good conversational skills, most importantly empathy while speaking with candidates. Having upskilling and talent acquisition training programs for recruiters will help them understand the core of the business and the expectations of the employing organization. Since it is deemed that the recruiting managers from Business are strong on the technical aspects, the behavioral event interview is a training which is essential to the recruiting team which helps find out the cultural fit.

A glimpse of life at the future work place: From the moment the candidate applies to the time they are offered the job, ensure that the candidate has a positive experience with your company. During an interview, a candidate spends several hours at an organization, giving them a glimpse of life and culture at the workplace. The candidate wait time before and between interviews, the hospitality shown to the candidate once they reach the venue (offering Tea, Coffee, seating), and the office environment (employee dress code, washrooms, office setup, and office energy) play a crucial role in the candidate’s decision making process when considering the job offer. On the other hand, this will also help set the right atmosphere to help enable the employer to determine if a candidate’s skills, experience and personality meet the job’s requirements. It also helps the employer assess whether a candidate would likely fit in with the corporate culture.

In summary, engaging and retaining the best candidates during the recruitment process is essential for a company’s success. By hiring the right people and keeping them engaged and motivated, a company can achieve its strategic goals, increase productivity, reduce absenteeism, reduce retention costs, and create a positive work environment that benefits everyone.

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    Jul 20, 2018
    Rewarding Employees Wisely

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    Jul 6, 2018
    Hiring the right people?

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    Jun 15, 2018
    Experience or Talent?

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    Jun 8, 2018
    Back On Track

    How to get back on track when you’re having an unproductive day A rocky start shouldn’t dictate your entire workday. Do these things to reverse..

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    Jun 1, 2018
    Value of Office Communication

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    May 25, 2018
    Impacts of High Turnover

    The Negative Impacts of a High Turnover Rate High turnover rates can negatively affect a company and its employees in many ways. With the constant..

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    May 18, 2018
    General Data Protection Regulation

    Five Final Checks To Ensure GDPR Compliance It is just one week until the EU update to General Data Protection Regulation (GDPR) compliance deadline of..

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    May 11, 2018
    Employee Onboarding Strategies

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    Apr 27, 2018
    AI empowers HR

    AI will make HR more Human, Strategic and Innovated Artificial intelligence (AI) is a source of both huge excitement and fear across the HR function...

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    Apr 13, 2018
    Negative performance feedback

    Is giving negative performance feedback really negative? Negative performance feedback is a difficult topic to talk about. Does it help the performance? This feature throws..

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    Apr 5, 2018
    Inclusion in the Workplace

    Inclusion Doesn’t Mean Including Everything and Everyone Inclusiveness is not about thought policing. It’s also not about turning everyone into a liberal. It’s a normal..

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    Mar 30, 2018
    Inspire Change In Your…

    4 Ways To Inspire Change In Your Employees Have you ever listened to a speech that inspired you so much, you were ready to make..

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    Mar 23, 2018
    Employees Feel and Act…

    7 Ways to Incent Employees to Feel and Act as Owners Building accountability into your business culture is a leadership process. It can't be driven..

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    Mar 16, 2018
    Don’t Shuffle People Into…

    Don't Shuffle People Into the Wrong Job Just Because They're Already on the Payroll You grow your company by putting proven performers where you need..

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    Mar 9, 2018
    The Best Internal Candidate…

    Why the Best Internal Candidate Might Be from an Unlikely Part of the Company Nearly a decade since Gallup released its bible, Strengths-Based Leadership, which..

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    Feb 26, 2018
    Minimise Workplace Negativity

    Tips for Minimizing Workplace Negativity To Deal with Negativity in the Workplace, Use These 9 Tips Nothing affects employee morale more insidiously than persistent workplace..

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    Feb 9, 2018
    The future Workspace

    Why a Coffee Shop Will Probably Be Your Workspace Within 10 Years As the gig economy grows, there are both social and scientific reasons why..

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    Jan 26, 2018
    Prepare new employees for…

    The Best Way to Set New Employees Up for Success Create an onboarding program that's both meaningful and memorable Congratulations; you've just hired a terrific..

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    Jan 19, 2018
    First Hour, Day, Week,…

    Do This In Your First Hour, Day, Week, And Month Of Your New Job Getting settled into your new job is the ultimate act of..

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    Jan 5, 2018
    7 Ways Modest Leadership…

    7 Ways Modest Leadership Increases Team Success When we imagine the traits of successful leaders, whether they are managers, high level executives, CEO's or owners..

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    Dec 29, 2017
    Grateful Workplaces and Engaged…

    Grateful Workplaces and Engaged Employees All leaders need to ask themselves why happy and engaged employees are worth their weight in gold. If you’re a..

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    Dec 15, 2017
    Employee stress during Christmas

    Managing employee stress during the festive period More than half of employees feel stressed in the weeks leading up to Christmas, with most calling for..

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    Dec 8, 2017
    HR in 2022

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    Dec 1, 2017
    Appreciating your employees

    How to Avoid the No. 1 Reason People Leave Their Jobs William James, the father of psychology, stated that the most fundamental psychological need is..

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    Nov 24, 2017
    HR Function in 2024

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    Nov 17, 2017
    Employee Appraisals

    Importance of Effective Employee Appraisals The performance appraisal may be one of the few times during the year where an employee and the reviewer, typically..

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    Nov 2, 2017
    The workplace is changing

    From Cubicle To Coffee Shop - How The Workplace As We Know It Is Changing In the past few years we have seen a major..

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    Oct 20, 2017
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    Employees don't see link between pay and performance Employers gave themselves only mediocre ratings on pay programme effectiveness. Employees are struggling to see the link..

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    Oct 13, 2017
    Working for small companies

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    Oct 6, 2017
    HR’s key role in…

    HR's key role in enlightened office design HR magazine and Landid's roundtable on the workspace of tomorrow explored how HR can positively influence facilities management..

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    Sep 22, 2017
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    Workplaces still hamper productivity Noise, lack of privacy and space are some of the factors causing the greatest dissatisfaction among office workers Nearly half of..

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    Aug 25, 2017
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    Top 10 Benefits Of A Workplace Wellness Program When Google opened up in the 90s it took a unique approach to employee satisfaction. In an..

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    Aug 4, 2017
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    The Best Ways to Reward Employees. Having an effective reward program in place can help solve many of your HR issues. Every company needs a..

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    Jul 21, 2017
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    People Don’t Take HR Seriously; Here’s Why That’s Dangerous Legacy beliefs like being the bad guy and a lack of strategic vision isolates HR, and..

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    Jun 30, 2017
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    Think Strategically About Your Career Development In a world where the average employee sends and receives 122 emails per day and attends an average of..

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    Jun 16, 2017
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    Diversity Doesn’t Stick Without Inclusion Leaders have long recognized that a diverse workforce of women, people of color, and LGBT individuals confers a competitive edge..

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    May 8, 2017
    Interview Preparation

    Interviews are generally regarded as the primary decision-making event in any recruitment process. Regardless of your academic credentials or career thus far, it is crucial..

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    May 2, 2017
    Employee Burnout

    What causes burnout and how it can affect both the employees and the organisation How HR Can Help Prevent Employee Burnout An engaged workforce. It's..

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    Apr 3, 2017
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    Studies have shown that structured interviewing is more than twice as reliable a predictor of future employee performance than unstructured interviewing. That is why most..

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